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How I run an online business, blog regularly, keep learning and manage my life with Evernote

A short introduction

To understand why I do online training and why I decided to use Evernote, I have to tell you a little story. It all started when the economic crisis hit Europe a few years ago. Many friends and clients were forced to emigrate to find a new job. United States, Canada, Chile, UK, Australia and even Vietnam were some of their destinations. If everyone had gone to the same country, I would have gone with them, but that was not the case. As many of you already know, I live in a small Spanish coastal town that suddenly saw its population drop from 12,000 to just 8,000. You do not have to be very smart to realize that my traditional personal training business was going to sink. Fewer people, with lower purchasing power, would consider personal training as a luxury they could not afford.

So I had three options: look for another job, emigrate or reinvent my business. I chose the third option.

Emails and PDFs always seemed like a shabby way of sending training plans, so I started looking for other ways to network with my expatriate clients.

Each coach understands personal training in a different way. I approach each client as a project. They have a goal, which can change over time, they face difficulties during the process and they need a fluid, constant communication that can adapt to their new situations.
So I tried different apps with them to manage projects like Asana, Basecamp or Trello. They all are great apps, but some way or another they didn´t fit all our needs.

Then, I found Evernote, and everything started to fit in a natural way.

Why Evernote

When you decide to exercise and start a training plan the very first thing you must do is keeping a training journal, period.

Every day write what you have done, how many series, how much weight you have used, how you feel after training and the next day, what you have eaten, how you have slept, etc. To verify how the training plan went, you should also write down your weight and body perimeters at the beginning and end of the training plan. This is called facing reality, has it worked or not? Then you can adjust according to the results.

I used to give each of my clients a paper notebook to do all these things. Today, with Evernote, I do this same thing and much more, digitally.

Even though I can not be with my clients in person, they have a link for each exercise where they can watch a video and read a description to do the exercise correctly. Also, they have a notebook with a lot of recipes, so they do not have to ask me what they can eat today. They have a long list of recipes to choose from at any time.


And of course, I’m available via workchat for anything you need, in addition to talking regularly about how their training is going. If they are not convinced that they are doing an exercise correctly, they simply send me a video doing it, and I will correct them, if necessary.

Evernote, the perfect environment for online training

One of my first goals for my business was to create an exercise library. An extensive one. Today I have exactly 1259 exercises stored in Evernote, organized by tags (muscle, equipment, and level) and I easily find what I need to create the perfect training for each client.

Exercise library

I created my own training templates and I just have to copy the exercise I want in the corresponding place. This saves me a lot of time.

fitness templates

Each client has their own exclusive notebooks and it is impossible to get training, recipes or notes that do not correspond to them. With Evernote, you decide what you share and with whom.

The best part of all this? Anyone can do it. Even if you´re not a trainer, you can create your own notebook and save any exercise or workout you want to do, that you find in a blog, YouTube or wherever, thanks to the Evernote Web Clipper.

In my opinion, Evernote is the perfect environment for personal online training and I still wonder why not many more coaches are using it.

More things Evernote has helped me with

Finding this perfect environment is far from starting an online business. You need a website, advertise on Google, create your accounts on different social platforms, such as Facebook, Twitter, etc. And I had no idea about all these things.

One of the first tips that anyone can find if they want to build an online business is to write a blog. Of course, I started blogging without having the slightest idea where to start, except I had to talk about fitness.

My first fitness posts got four or five likes. Now it’s no surprise, but then that was a disappointment. Blogging has many points in common with fitness, you have to start small, learn to do things correctly, a few tricks and progress at your own pace.

In both cases, consistency is the key. I could not find anything smaller to begin with than a daily quote. Making a simple comparison is like starting doing push-ups and chin-ups. Evernote helped me do this and almost effortlessly, I posted a daily quote for more than 500 consecutive days. How? I simply created a note, I titled it “quotes” and there I wrote down each quote that I liked. Then I just had to publish it on the blog and mark it as published, to not repeat it. I still have about 200 quotes that, maybe, I’ll publish someday.


Instead of writing drafts in WordPress, I create a note for each new article and organize them by topics in different notebooks. For me, it is much easier to organize it so I do not have a list of drafts in WordPress.

I also keep in Evernote a lot of post fitness that I find on the internet, on different topics such as injuries, nutrition, new training methods and the latest studies. I keep them all in a notebook, organized by tags, so I find them easily when I need them.

But there is much more than fitness in my Evernote: marketing, web design, SEO, WordPress, Twitter and Facebook tips, and many other things are in another notebook, perfectly tagged. There are many things one must learn to build an online business and with Evernote, I have everything in the same place, organized and easy to find.

Managing my day to day

To organize my day to day, I created my own version of the Eisenhower matrix.

Eisenhower Matrix

I reduced the matrix to only three areas because I do not understand why I need the fourth quadrant if those things are neither urgent nor important and they need to be dumped. Why should I bother and waste my time on that? I apologize for showing you the blank note, but my daily schedule, my tasks, and ideas, are not of your concern:

my todo list

I also have a shortcut to this note on my cell phone, to access it at any time, anywhere.

todo today

When I complete a task I delete it, and every night I check and fill in the blanks for the next day with new tasks. I couldn´t find a way to be more productive, but I´m open to suggestions.

As you can see, there are many reasons to use Evernote, what is yours?

Do you need help to achieve your fitness goals? I still have some available spots.
Do you think any of your friends should read this? Please, share on your favorite social network.
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Fitness Meet and Greet

Beyond a hobby, blogging has become a true passion of mine, and the community is what has kept me around. You have encouraged and inspired me to be a better person, to share workout tips, healthy recipes, etc.

Since I started two years ago, I have seen many people start their blog to share their fitness journey and I would like to help them get to know each other.

For those of you who have known me for a long time, you guys know that I´m an IFBB certified personal trainer, TRX monitor, nutritionist… But many people start their fitness journey with no idea at all about training or nutrition.

No fitness journey is easy, and I hate to see people struggling every day, with ups and downs, and only with a few likes on their blogs. Do you ever feel like healthy living is just tough? You’re not alone.

Let’s change this and let´s create a network of people who support and encourage each other through their fitness journey!!

If you are on a fitness journey, you are encouraged to self-promote, in the comments section.

Introduce your blog to the other guests at the party. Tell the readers about your blog, and post a link to your favorite post, a recent post, your About page, your blog link, or anything you like.

At other Meet and Greets, guests return and leave different links to articles in different comment boxes. You are welcome to return as often as you like and leave links.

If you are not already following Chape.Fitness, I like new subscribers too.

Please, reblog this post, this way more bloggers will know about this meet and greet. Also, edit your reblog post and add tags.

Do you need help to achieve your fitness goals? I still have some available spots.
Do you think any of your friends should read this? Please, share on your favorite social network


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Reblog: Ways to Support Your Favourite Bloggers Without Spending a Cent — lifexperimentblog

Greetings all 🙂 Today I would like to discuss a topic that I know has occurred to many of us, at one point or another. It’s actually something I’ve been wondering about myself for quite awhile. You see, I’ve come to realize that, although I don’t have the disposable income to purchase through affiliate links, […]

a través de Ways to Support Your Favourite Bloggers Without Spending a Cent. Please Share! #bloggers — lifexperimentblog

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Running a 5k after being pregnant

A few months ago, I organized my first contest. Fortunately, the winner was a blogger: Catherine, from “The diary of C.P”. She loves to run but, at that moment, she was having a hard time completing a 5k. If you want to know more about her, make sure to visit her blog and follow her journey.

It was a pleasure for me to help her, and today I am delighted to share her testimony with you:

“I had the great opportunity to work with CHAPE through a giveaway. That was a gift for the virtual being and help you achieve your goal of a duration of 12 weeks. In which we work different things, such as my diet, what I ate and the amount. My goal was to lose weight but the main one was to run and with that achieve a 5k race without stopping, which with the help of him as a coach was excellent in many aspects. He gave me tasks to perform and what I should do and what not.

Also, he told me the best of what I want to achieve and the steps to do it. If at any moment I had doubts or questions, his availability always was on point 100%. The distance from different countries was not an impediment and the flexibility worked incredibly for me. He was always there to give me advice, even give me encouragement when I thought I was not giving my maximum or best.

The system he used to communicate and send notes with the data for me was totally new but I adapt the fast because it is quite easy to use. I liked the system he uses because everything was organized by dates and themes and they always were there for reference. Because of my availability, we always chatted one day a week that’s where doubts and questions were exposed and always there he was with his greater knowledge to help.

Actually, it is a pleasure to have this opportunity and through his work to know a little about the person. He was always very professional and respectful. With his help during my training, I lose weight and most important I achieve my goal. He is part of my achievement, he was not physically there, but he was virtually helping me to focus and work on areas to achieve it. My satisfaction with his performance as a trainer is excellent. I recommend his work”.

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One more quote

Hello, dears!

I´m sure you´re expecting my usual daily quote but today is going to be a little bit different.

Have you ever heard the expression “stop and smell the roses”, right? Well, the original quote belongs to Mr. Walter Hagen (a major figure in golf in the first half of the 20th century), and his exact words were: “You’re only here for a short visit. Don’t hurry, don’t worry. And be sure to smell the flowers along the way”.

I started blogging in September 2015 and I have not taken a break since then. I´ve enjoyed every single day, I have met many wonderful people and made some good friends. I have learned a lot from you and I have grown more as a person than as a blogger. I feel nothing but gratitude: thanks for your support that you have shown all this time, but also thanks for all the inspiration, help, advice and pearls of wisdom you share from your blogs! Keep writing because I´m not going anywhere!!

It´s just that my daily (hopefully) motivational quote series ends today: 532 quotes. I had no specific number in mind when I started but lately, I´ve been feeling it´s time to make some changes. I have more quotes than exercises or post about fitness. When I think about it, a voice in my head tells me something is not right… and I agree 🙂

Back in September 2015, I knew nothing about blogging. In November 2017 I know that more than two thousand followers deserve better than a daily motivational quote, weekly recipes, and occasional fitness post.

After my come back, I plan to post just three times per week, things I think you´d like to see again: playlists, exercises, recipes, fitness tips… and some new stuff. My goal is to deliver twelve worth reading posts every month, starting in December.

This month, after two years, I´m going to press the Pause button instead of Publish. No hurries, no worries, I´ll be smelling the flowers 😉

Big hugs!



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A remarkable spam

I´m sure you get a good dose of daily spam comments. This morning I found a very interesting-scary comment in my spam folder. I took a screenshot because I would not believe it if someone just told me the story.

Do you need fake passports, ID cards, driver´s licenses…


Becoming an international criminal has never been so easy!! The world has gone crazy!!

Maybe you´ve got one or more like this? Let me know in the comments 😀

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Meaningful quotes with Pooja

Today I´m very excited about this collaboration post with one of my favorite bloggers, Pooja. Pooja is behind Lifes Fine Whine. Among many other things, she uses to post famous quotes. I read quotes on other blogs and I usually wonder which is the blogger´s fav, the most useful, the first one he or she remembers… When she let me suggest topics, so I suggested a post about the most meaningful quotes for us. She liked the idea and here we are.
I didn´t pay attention to quotes, sayings or proverbs until I was in high school. I failed my first philosophy exam. I couldn´t believe it. The exam consisted of three questions, about pre-Socratic authors. I didn´t know the answer to one of them, but I answered it anyway, mixing Anaxímenes with Anaxágoras. I got a miserable 4 (of 10). When the teacher told me my grade, also added: “It´s important to know what you know, but also it´s important to know what you don´t know”. My first thought was “this guy is insane!”. I calmed down days later, but the freaking quote still resonated in my head.
I can´t say it really made sense until next exam: Plato. He asked Plato´s concept of friendship… and I didn´t know a word about it. Here I go again, another 4 – I thought. Reading the other questions I realized that there was no question about Plato´s cave. Five questions, none of them about Plato´s cave. Definitely, this teacher is on meds or something!
I answered the friendship question the last: “I don´t know what Plato said about friendship, but I do know about Plato´s cave which is an important part to understand Plato´s thinking”. The day the teacher came with our grades, I was expecting a good rant. He gave me the exam and said: “I liked your Plato´s cave explanation, I gave you 1 point for it. You got a 9”.
I was astonished! Against all odds, that nonsense quote made sense and it worked in my favor. That was the first time I realized this kind of strange sentences is meant to help. The original quote belongs to Confucius, and it says: “To know what you know and what you do not know, that is true knowledge”.
This is, without a doubt, the first quote that I remember made an impact on me. Since then, I faced the exams more calmly, understanding that not knowing a question was not the end of the world. Outside of a classroom, this quote helps me to admit that I don´t know a word about a lot of things so, I listen. Most of the times I learn something new.
Now you know one of my most meaningful quotes and the story behind it. What we don´t know yet is Pooja´s quote. Are you as curious as me? Click here to Pooja´s post.
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Meet and Greet, July

Hello dears!

Last month, a good number of great bloggers stopped by. Make sure to visit and follow them, if you haven´t done it yet.

Element: Sharon does a daily Tarot post and writes about personal growth and healing with a bit of poetry.

Yadadarcyyada: Donna blogs about life, the universe, and everything, with a lot of humour.

Mostly blogging: Janice offers blogging tips and I hosts 10 blog parties a month!

Simplyme SMC: She writes about her travel experiences and personal thoughts.

Jolies attic: Jolie writes about whatever pops into her head,

Penny for your thots blog: She blogs about her life and fitness journey.

Simple dimple: Stella writes on a variety of subjects. Her blog is all about motivation and inspiration expressed in diverse ways, through Prose-poems, Pictorials, quotes etc.

Big And Pinky Toes: Lacey blogs about food, family, and other good stuff.

Artsy crystal: Crystal is a passionate graphic designer and I blog about my designs.

Poet Rummager: Rose loves to create art and poetry.

Yummy cookbook blog: Dilna blogs about cooking recipes.

Bikurgurl: She blogs about her experiences, children, photography, etc.

The World is Bigger Than Me: Kalee writes about sustainability & adventure.

Zorba the Buddha: Vikram talks about spiritualism and meditation. once in a while he expresses his views on randoms topics too.

Zavi Fashion: Zharia blogs about fashion and beauty.

Informatic Cool Stuff: Abhijit blogs about creative DIYs (Do It Yourself),  Science, technology, and Gadgets.

A Yenny for my thoughts: Yen takes stunning photos and shares them along with beautiful stories.

Do you want to join us this month? Get new followers? Discover new blogs? Plese, follow these steps:

  1. Introduce yourself and tell us about your blog in the comment section. Share a link to your favorite post, a recent post, or anything you like.
  2. Check out the posts that have been shared in the comments already.
  3. Share this post! Reblog, tweet, pin, whatever you feel like doing!

As we have been “enjoying” unusually high temperatures in Galicia, lately I´ve been dreaming of a flash trip to Antarctica. Come with me, the views are mind blowing!

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My top tips to inspire happiness w/ The all of it blog


Today I´m very excited about this post. This is my first collaboration post, ever! I´m collaborating with my friend Sareena, the awesome blogger behind The all of it blog. Fortunately, she has more experience than me in this sort of post, and working with her was an absolute pleasure.

She showed up with a lot of topics and we choose happiness. Happiness is a familiar topic for me, not because I am a very happy person, but because I studied philosophy. Back in the day, I decided to study philosophy because I needed to understand what it is needed to be happy. Happiness is a fundamental concept in philosophy and I already had to write about it for several teachers. I never imagined that I would write about happiness again. I really enjoyed writing this post, revisiting old Greek authors, old pieces of advice, realizing which ones worked for me… A million thanks, Sareena!

In philosophy, happiness translates the Greek concept of eudaimonia, and refers to the good life, or flourishing. Aristotle stated that the happy life is the good life, that is, a life in which a person fulfills human nature in an excellent way. Since man is a rational animal, human happiness depends on the exercise of his reason. Happiness is not pleasure, nor is it virtue. It is the exercise of virtue. Happiness depends on acquiring a moral character, where one displays the virtues of courage, generosity, justice, friendship, and citizenship in one’s life. These virtues involve striking a balance or “Mean” between an excess and a deficiency.

From Tales to Adorno, all philosophers have reflected on happiness and good life, so we have a wide variety of opinions on what´s happiness and how to be happy. Exploring philosophical, cultural and historical variation in concepts of happiness is the best way to realize that happiness is a fuzzy concept.

Psychology reduces happiness to a mental or emotional state of well-being which can be defined by, among others, positive or pleasant emotions ranging from contentment to intense joy. Since the 1960s, happiness research has been conducted in a wide variety of scientific disciplines, including gerontology, social psychology, clinical and medical research and happiness economics. In my opinion, it´s pretty interesting how science tries to probe and translate to cold scientific language things that philosophers and poets said thousands of years ago.

“The physician heals, Nature makes well” Aristotle

Spend time outdoors. Recent studies show we spend too much time enclosed in buildings and vehicles. Up to 90% of the time, we´re inside.  This is not just unhealthy but unnatural.

By definition, a jail is a place for the confinement of people accused or convicted of a crime. If you haven´t committed a crime, why do you confine yourself? How are you going to be happy if you´re punishing yourself by locking yourself? Happiness is outdoors!

Go outside and enjoy nature, earth and sky, lakes and rivers, beach and mountain. Time outdoors will improve your mood, self-esteem, creativity as well as your vitamin D levels. Also, many studies have found that regular exposure to nature helps to reduce mental fatigue and relieve stress reducing cortisol levels.

Make being outside a ritual, try gardening, find a trail, go to a local park or just sit outside quietly and appreciate the natural beauty around you! Notice the scents, sights, and sounds as you sit quietly and focus on the moment.

“A healthy mind in a healthy body” Juvenal

Exercise. Science can´t explain how it works yet, but exercise brings feelings of euphoria and general well-being. Endorphins, Serotonin, Norepinephrine, it´s not clear what causes these feelings.

A recent research shows that while many people started an exercise program to lose weight and improve their appearance, they continued to exercise because of the benefits to their well-being. Physical activity is an elixir of life, not a punishment for bad numbers on the scale. Give yourself 30 minutes a day to take care of your body, and you´ll see awesome improvements in your mood.

“The key is to keep company only with people who uplift you, whose presence calls forth your best” Epictetus

Enjoy time with friends. There is no better way to spend our time in this world than doing activities that we like with people we like. Recent studies about friendship and happiness have found:

  1. Friendship is the single most important factor in determining a person’s happiness.
  2. Those who considered friendship very important were more satisfied in every category from their health, their personal achievements, their safety, their relationships and their lives as a whole.
  3. For married people, their level of happiness is significantly dependent upon the intensity of their friendships.
  4. Single people who think of themselves as being extremely happy and who believe friends are important are happier than married people who do not think friends are very important.

“Music is a moral law. It gives soul to the universe, wings to the mind, flight to the imagination, and charm and gaiety to life and to everything” Plato

Not just music, but arts in general. Make more art. In 2010, researchers analyzed more than 100 studies about the impact of art on your health and your ability to heal yourself and published the results in the American Journal of Public Health.

From five visual arts studies mentioned in that review (visual arts includes things like painting, drawing, photography, pottery, and textiles), the researchers described the impact that visual art activities had on the patients:

  1. Art filled occupational voids, distracted thoughts of illness.
  2. Improved well–being by decreasing negative emotions and increasing positive ones.
  3. Improved medical outcomes, trends toward reduced depression.
  4. Reductions in stress and anxiety; increases in positive emotions.
  5. Reductions in distress and negative emotions.
  6. Improvements in flow and spontaneity, expression of grief, positive identity, and social networks.

The impact of art, music, and writing can be seen in your physical body as well. In fact, this study published in the Journal of Psychosomatic Medicine used writing as a treatment for HIV patients found that writing resulted in “improvements of CD4+ lymphocyte counts.” In other words, writing actually impacted the cells and improved their immune system.Build something. Share something. Craft something. Make more art. Your health and happiness will improve!

Build something. Share something. Craft something. Make more art. Your health and happiness will improve!

“The happy man is the one who has a healthy body, a wealthy soul and a well educated nature” Thales

For many, formal education ends after secondary school or university. Of course, adults learn things outside of formal education such as how to manage their finances and make a success of their personal lives. Many will learn new skills in the workplace, and some do courses as part of their professional development. Continuing to learn well into adulthood is beneficial to health and happiness. Never stop learning!

These are my tips for you: enjoy time outdoors, with friends, take care of your body, express your creativity, and never stop learning. What are Sareena’s?