Today I want to share with you an app that I´m in love with, Elokenz.
Writing a good article takes time. I´m sure you know this and you have felt the struggle. I´ve read somewhere that the average time to write a blog post is 3.5 hours. But our work doesn´t finish after hitting the publish button. The next part of the job is to share it on social networks. And that takes a lot of time too.
First and foremost, you might soon realize that distribution is a boring task. Most of the time you need to prepare an interesting message to introduce your post and then adapt it to various channels. So you’ll spend most of your time rewriting the same kind of introduction. Personally, I just hate it. Do you?
Besides, if you are just getting started, then you may actually spend more time on the promotion of content instead of writing.
Elokenz is a web app designed to help you auto-repost for as long as you want your
“evergreen content” on your favorite social media channels (Facebook, Twitter, Linkedin, and Google+) without becoming too intrusive. Elokenz allows you to add/import your best content, even by using RSS feeds. You can then manually pick which items to re-post and customize each article in terms of title, image, link, and description. Finally, you set an editorial calendar that establishes at which days and times your selected content is going to be reposted.
What makes a piece of content evergreen is that it’s not about current events, a specific holiday, a trend or other short-lived themes. It is about themes within your industry that would interest your readers at any time of the year. For example, it might be an article on how to do a
Modified Hurdler Stretch correctly, your new book on Amazon, or a podcast about the basics of marketing. This type of content stays relevant a long time after its publication and will attract new readers at any time of the year. Since they address a timeless subject, they rarely need to be updated.
The Elokenz library allows you to store all your valuable pieces of content. Import your content via a CSV file of an RSS feed and have an overview of all your assets at one glance. Manage your content easily and create a re-post in one click!
Elokenz doesn’t just share your content at regular intervals. It takes into consideration valuable variables that will help you effectively reach your audience. It will repost your content smartly on a regular basis.
Pro version starts at $10/month for 10 profiles per platform and max 500 reposts/month. 50 Slots in your Library + 10 additional Slots per month and, of course, Performance Analytics.
Agency version starts at $26/month for 25 profiles per platform, 1500 scheduled Reposts per month, 150 Slots in your library + 30 additional slots per month, Performance Analytics, and bulk upload (CSV).
If you blog is about marketing, your audience will be other bloggers who try to market their blog/product. If your blog is about fitness, your audience is probably composed of a majority of people who want to get in shape. If you are selling a product/service, you can advertise through content. Ads can be annoying, plus it doesn’t really count as an article since it doesn’t bring anything to your audience.
Instead, find a different angle: write about the benefits that your service will bring them and interact with your audience.
Take content marketing automation to the next level with an intelligent automation tool. Let Elokenz do the hard work for you!
DISCLOSURE: All images are from Elokenz website.
